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Summary of Chapter 11

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 What’s New in Online Retail Retail mobile e-commerce is exploding Rapid growth in social networks encouraging social e-commerce Local e-commerce skyrockets to around $4.4 billion Online retail still the fastest-growing retail channel Selection of goods increases includes luxury goods Speciality retail sites show rapid growth The Online Retail Sector The most important theme in online retailing is an effort to integrate online and offline operations U.S. retail market = Personal consumption of goods and services accounts for $13.3 trillion (about 69%) of total gross domestic product (G D P) The Retail Industry - Divided into 7 segments (clothing, durable goods, etc.) and for each, the uses of the Internet may differ whether to get information or making direct purchasing -Mail order/telephone order (M O T O) sector = Most similar to the online retail sector but more sophisticated order entry, delivery, inventory control systems Composition of the U.S. Retail Industry The Vision...
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Summary of Chapter 5

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Business model is a set of planned activities designed to result in a profit in a marketplace Business plan is a description of a firm’s business model   E-commerce Business Model is the uses of unique qualities of the Internet and Web Eight Key Elements of a Business Model 1. Value Proposition  (“Why should the customer buy from you?”)      Successful e-commerce value propositions: Personalization/customization Reduction of product search, price discovery costs Facilitation of transactions by managing product delivery 2. Revenue model  (“How will you earn money?”) Major types of revenue models: Advertising revenue model Subscription revenue model (Freemium strategy) Transaction fee revenue model Sales revenue model Affiliate revenue model 3.  Market opportunity  (“What market space do you intend to serve and what is its size?”) Marketspace: Area of actual or potential commercial value in which the company intends to operate Realistic ...
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E-commerce Assessment

E-commerce: Amazon Amazon is the E-commerce website which has all the unique features of E-commerce technology as it is one of the most popular E-commerce websites in the world. All the unique features are: Ubiquity : C ustomers can access Amazon website from any place, on any device, anytime as long they have Internet access. Global Access : Amazon is a business that provides access between the company and  its current and potential customers with the use of the Internet.  The Internet allows the company to market themselves and attract new customers to the website where better customer service can be provided. Customers can place orders online, thus reducing the cost and time to place an order. The website has a multi-lingual function and user friendly thus making it more accessible Universal standards : Amazon follow universal standards that are shared by all nations that have access to this website. By following the standards, it greatly lowers the market entry cost thus i...
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Summary of Chapter 1

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What is E-commerce? E-commerce is digitally enabled commercial transactions between and among organizations and individuals. In another word, the use of the Internet to transact business which include Web, mobile browsers and apps. What is E-business? Digital enabling of transactions and processes within a firm, involving information systems under firm’s control and  it does not include commercial transactions involving an exchange of value across organizational boundaries Technological building blocks that shape E-commerce Internet World Wide Web (HTML, Surface Web and Deep Web) Mobile Platform (Mobile Apps) Major Trends in E-commerce Business trends = All forms of e-commerce show very strong growth Technology trends = Mobile platform has made mobile e-commerce reality Societal trends = Increased online social interaction and sharing Unique Features of E-commerce Technology Ubiquity Global reach Universal standards Information richness Interactivity Information dens...
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Reflection (Social Dilemma)

    For this essay, I will write a reflection about a docudrama that I just watched recently. The title of this docudrama is "The social dilemma" that is directed by Jeff Orlowski and is released on January 26 2020. The documentary is about the impact of social media to the society all around the world nowadays by featuring interviews with former employees of big companies such as Google and Facebook and their point of view about this issue and drama that portray real live event of a teenager with social media addiction.     The documentary helped me to understand the dangerous impact of social media usage to the society nowadays especially to the youth as it can be used for a lot of things. It also makes me stop for a moment and think about how I manage my time when I am using social media because it shows that the excessive usage of social media can bring a lot of bad effects to someone regardless of their age so we as a social media user must try our best to limit...
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